Flash for iPhone coming soon? - Mac Inspector

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Flash for iPhone coming soon?

Iphoneflash Last night, Adobe held a special event for International correspondents in San Francisco to go over its new Flash Lite mobile software.

As expected, the iPhone popped up more than once in the conversation between reporters and Adobe mobile marketing VP Gary Kovacs. Both Kovacs and fellow Adobe marketing honcho Anup Murarka had all sorts of praise for the iPhone, saying that it has changed the mobile landscape and sent a new wave of creative energy (or urgency) throughout the industry.

The polite banter and sales pitch, however, gave way to an awkward silence when collaboration between the two companies came up.

While discussing the iPhone's embedded YouTube player, which eschews flash for re-formatted h.264 video, a reporter asked whether Apple and Adobe were working to put Flash on the iPhone.

Kovacs' response was "no comment." But this wasn't the normal sort of official "no comment" that you get when asking about a top-secret government project or a CEO that just got indicted for tax fraud. This "no comment" came with a slight smirk and an air of tension that seemed to say "Steve Jobs will have me erased if I tell you anything."

Apple and Adobe have long been buddies. Adobe's creative suite is the heart and soul of Apple's professional line and, back in lean days of the mid-90's, it arguably helped keep the company afloat by being one of the few drivers of new computer sales.

Given how vital Flash is to the web, it would only seem natural that a deal will be in the works now the iPhone has had some time out in the wild.

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